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Hotel Website Booking Engine

THE ONLINE CONVERSION EXPERIENCE IS CRITICAL TO YOUR SUCCESS

Hotel CRS by WINGROWINGRO introduces the latest innovative technology in hotel website booking engines. All is geared to increase conversion and drive direct sales.

Our new Internet Booking Engine (IBE) includes the best of responsive design, a shopping cart style booking process, persuasive messaging, and the brand new Call-to-Continue™ feature, among other exclusive functions. It is fully optimized for single property independents, multi-property groups, and large hotel brands by allowing cross-selling features and suggestive selling prompts.

RESPONSIVE DESIGN

Hotel CRS by WINGROWINGRO knows that guests will view your site and booking engine platform in a variety of contexts, using a variety of devices. With the responsive IBE, there is no longer a need to maintain a separate mobile booking engine. A single responsive web IBE is all that you need!

The IBE automatically adjusts to any screen-size:
  • • Desktop computers
  • • Tablets
  • • Mobile phones

Pursuasive Messaging

Hotel CRS by WINGROHotels now have the option to add persuasive text under room types and/or packages. Depending upon the type of messaging selected, it will give the guest a sense of urgency to confirm a booking, or assure the guest that the selection they have made is a popular choice among travelers.

Types of Messaging:
  • • Number of rooms (or packages) purchased in the last x-number of days
  • • Number of rooms (or packages) available for the dates selected



SHOPPING CART FUNCTIONALITY

Hotel CRS by WINGROWith the shopping cart guests can:

  • • Book multiple dates of stay, multiple rooms and even several properties in one transaction.
  • • Use the comparison view to compare properties within the same multi-property group.
  • • View add-ons on the main screen and in the cart view.

CALL TO CONTINUE

Hotel CRS by WINGROOnce a guest has searched and added reservation information to his cart, he has the option to call to continue by simply touching a number on his mobile device. This feature sends the reservation information to the hotel's call center with a unique Cart ID that allows the reservation agent to pick up where the guest left off and complete the booking.

  • • Book multiple dates of stay, multiple rooms and even several properties in one transaction.
  • • Use the comparison view to compare properties within the same multi-property group.
  • • View add-ons on the main screen and in the cart view.

Conversion Impact:
  • • Abandonment Recovery
  • • Friction-less Checkout
  • • Reduced Payment Barrier
  • • Increase Mobile Conversion

ENRICHED DISCOUNT CODE FIELDS

To facilitate promotions and up-selling, the new booking engine offers a Discount Code field on the shopping cart and checkout screens. These screens also highlight any discounts the guest has already received during the booking process.


SAVE FOR LATER

Allow guests to save their cart for later by entering an e-mail address. A link to their cart is e-mailed to them so they can complete the booking process at a later time.

Hotel CRS by WINGROKey Functions:

  • • Abandonment Recovery
  • • Capture guest e-mails for future marketing opportunities
  • • Increase Conversion
  • • Greater flexibility and ease of booking for the guest


ENHANCED ADD-ON FEATURES

Add-ons are not new to hotel booking engines, but the new IBE allows items to be added in the cart view—even if the itinerary is multi-room and multi-property. Guests have the option of viewing their itinerary costs in an easy to read and understand Summary or Detail format.

Hotel CRS by WINGRO

THE FUTURE OF HOTEL BOOKING SYSTEMS HAS ARRIVED ...




 

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